American Air Brings Back Seatback Screens on Short-Haul Jets

American Airlines Group plans to bring back seatback screens and add more premium seats on its narrowbody fleet starting in 2028, as it targets higher-paying customers to compete with Delta Air Lines and United Airlines. The carrier is retrofitting aircraft as part of the strategy, positioning the onboard experience as a differentiator on shorter routes where airlines often rely on seat comfort and amenities to win repeat business. The company’s timetable puts the changes several years out, giving it time to schedule upgrades across the narrowbody lineup and align the cabin refresh with its premium product push.