Kevin Jennings for Heisman? Why a hometown long-shot could take SMU to the top - CBS Sports

Kevin Jennings for Heisman? The story centers on the SMU quarterback’s push for the Heisman Trophy as the Mustangs target their third conference championship game in four years. Heading into his final college season, the Dallas-area standout—raised in South Dallas and about 20 minutes from SMU’s University Park campus—has been ramping up media appearances, NIL events, and brand-facing work as SMU prepares its first true Heisman push since the 1980s. SMU coach Sonny Dykes? Actually it’s Rhett Lashlee mentioned pushing Jennings’ narrative. On the field, Jennings ranks top 10 nationally among returning quarterbacks in career passing yards, TDs, total yards and wins, including an 8-0 ACC run in 2024 that ended in the College Football Playoff. Despite strong production, his Heisman odds are 100-to-1, far behind favorites.