Volkswagen: Stop Fixating On Gas Car Bans And Sell Drivers On Why EVs Are Better

Volkswagen argues that focusing on bans of internal-combustion cars misses the broader point: EVs are better cars, and adoption will occur as people recognize their advantages. New ACEA data show electric vehicles reached 20.9% of European new registrations in the first four months of 2026. Martin Sander, VW’s sales chief, says the industry should explain EV benefits, not push hard deadlines, citing a historical shift from horses to cars as a precedent. While the EU had proposed a 2035 ban on new ICE cars, the plan was softened, with goals for a 90% fleet CO2 reduction by 2035.