Amazon Fire TV Stick 4K drops to £9.44 in World Cup streaming deal

Amazon’s Fire TV Stick 4K Plus deal cuts the price sharply in a World Cup streaming promotion, pushing the streaming stick to £9.44 with TopCashback for new users. The device was already reduced by 58% to £24.99 from £59.99, but cashback effectively brings it below £10, with members able to drop the cost further to £24.44 after cashback. The stick adds 4K streaming and Wi‑Fi 6, plus Dolby Vision and Dolby Atmos support, and includes an Alexa Voice Remote for hands-free control. Reported by the Manchester Evening News, it turns non-smart TVs into connected streaming devices. Amazon’s rating stands at 4.7 stars from nearly 30,000 reviews. The article also compares alternatives like the XOMIUHL Wireless HDMI Adapter 4K at £14.98 and Roku’s Streaming Stick, which offers access to 200+ channels.