Great British Bake Off could move channels again following major TV merger

The Great British Bake Off could switch networks again after a major media deal involving Sky’s parent company. Reports say Channel 4 may lose rights to the show after Comcast, which owns Sky, bought Love Productions in a deal worth about £1.6 billion, putting Bake Off’s broadcast future in question. The merger would see ITV Studios receive Love Productions, the creator of Bake Off, as part of the agreement, while Channel 4 previously secured a deal with Love Productions in 2025; it is unclear until when it runs. The article notes that Bake Off has aired across BBC Two, BBC One, and Channel 4 since launching in 2010. Separately, the Comcast-ITV deal announced on Monday, June 7, would combine ITV’s media and entertainment arm with Sky, creating a competitor to global streaming companies. ITV channels and ITVX would remain free-to-air, while Sky commits to at least £2.1 billion in content spending from ITV Studios over 2028–2032.