Aldi Edinburgh store named unlikely Tripadvisor attraction ahead of Fringe

Aldi’s Portobello store in Edinburgh has been listed by Tripadvisor as one of the city’s “Things To Do,” attracting tourists arriving for the Edinburgh Fringe Festival. Aldi said the branch has become one of only a handful of grocery stores in Scotland to appear as an attraction on the platform, alongside more traditional visitor destinations. The retailer is marketing the location as an “authentic Scottish food experience,” highlighting hundreds of locally sourced products. It points to a National Farmers Union 2026 supermarket shelf study, claiming an average of 65% of Aldi’s own-label items surveyed in Scotland are Scottish in origin. Aldi Scotland’s buying director Alan Leslie said the listing supports visitors looking to try local food and drink, including through Fringe postcards.