Jan. 6 rally organizer getting another $1.2 million from taxpayers to promote 'Trump Accounts'

The Virginia firm Event Strategies Inc., which organized Donald Trump’s January 6 rally, is set to receive an additional $1.2 million in taxpayer funds to promote 'Trump Accounts.' On June 1, the Treasury Department earmarked $800,000 for 'Nationwide Events, Outreach, and Media Campaign Support... Trump Account Launch Support Services' through September, following a $220,000 allocation on May 22 for two weeks of the same work. A January payment of about $740,000 supported an initial launch party for Trump Accounts, slated to go live on July 4 and featuring Nicki Minaj. Trump Accounts are described as child-focused accounts similar to an IRA, providing $1,000 to babies born between 2025 and 2028, with up to $5,000 per year in contributions, accessible at age 18. In permitting paperwork for the rally, Event Strategies listed CEO Justin Caporale as project manager, cofounder Tim Unes as stage manager, and Megan Powers as operations manager for scheduling and guidance, underscoring the firm’s central role in the effort. The New York Times has noted that Event Strategies has earned at least $22 million in federal contracts since Trump’s return to office in January 2025, and highlighted recent work such as a $260,000 grant on May 25 to install flags for the Freedom 250 initiative. The arrangement draws scrutiny over perceived preferential treatment and the administration’s use of taxpayer money to advance allied ventures.