Informa Markets Partners with Hong Kong Tourism Board to Launch "The Festival of Connoisseurs" in Hong Kong

Informa Markets and the Hong Kong Tourism Board signed a three-year Memorandum of Understanding in Hong Kong on May 27, 2026, to launch The Festival of Connoisseurs, a luxury lifestyle platform. The festival will debut in November 2026 and expand into a full-scale event in 2027, transforming Hong Kong into a multi-day immersive experience across iconic landmarks. HKTB becomes the first strategic partner, with Informa leveraging its network from events like FLIBS, Top Marques Monaco, and Cityscape to create nine worlds of connoisseurship: Marina, Marque, Vault, Galerie, Passage, Estate, Zenith, Vitalis, and Culinaire. The City-as-Your-Showroom concept will unfold through venues and cultural precincts, aligning with brands and travel trade partners.