Games Leaves Pokémon Fans Furious With Its Pre-Order Prices

Games Leaves Pokémon Fans Furious With Its Pre-Order Prices describes a pricing controversy tied to the upcoming Pokémon TCG 30th Anniversary celebration set. The article says EB Games’ Australian branches (GameStop Australia), formerly using official Instagram messaging, raised pre-order prices for legitimate customers, prompting backlash. It reports that the company later claimed it was part of an approach to discourage scalpers by temporarily inflating costs, and said pre-order prices would be reverted after a review process. The post referenced an “outrageous” original price and said an ETB would be charged at 120 AUD (83 USD). However, the article notes the standard MSRP of an ETB is 60 USD and highlights that The Pokémon Company International had not announced prices for the set elements. It also points to Ultra Premium Collections, referencing prior UPC pricing and quoting EB Games Australia’s adjusted figure of about 305 USD.