Home batteries cost thousands. So why would 91% of owners buy one again?

A new survey and homeowner interviews point to a clear takeaway: many owners who buy home battery storage say they’d do it again, even though the upfront cost can run into the tens of thousands. ZDNET reports that the best home batteries often cost several thousand dollars, making them a long-term “investment” rather than an impulse purchase. In the Habitelligence survey of battery owners, 91% said they would buy again, and 71% said their system exceeded expectations. The article notes that results vary—payback can depend heavily on location and local electricity pricing. For example, states with more stable, flat-rate energy pricing may see less immediate impact. One homeowner in Massachusetts reportedly paid cash, highlighting that payback timelines can differ even with similar systems.