Nothing Confirms Layoffs, Denies 12-Market Exit as Memory Prices Quadruple

Nothing Confirms Layoffs, Denies 12-Market Exit as Memory Prices Quadruple centers on Nothing Technology’s response to a report about a potential retreat from multiple markets while acknowledging job cuts. On July 24, co-founder Akis Evangelidis posted on X calling a claim of an imminent exit from 12 or more markets “FAKE NEWS,” while also confirming layoffs and a reorganization around a new AI-focused business unit. The report, attributed to Digit.in, said Nothing was preparing to leave at least 12 global markets, including Japan, parts of the Middle East, and parts of Europe, within weeks. Digit.in also estimated cumulative shipments of Nothing Phone (4b) at about 20,000 units since its July 7 launch, compared with around 150,000 units for the Phone (4a) and Phone (4a) Pro combined. Separately, CityAM reported that more than 100 of Nothing’s roughly 800 global employees could be affected, including about 25 UK marketing roles, with consultations ongoing. Evangelidis denied the geographic scope, cited 29,537 units sold on the first day, and said a 40% headcount figure was exaggerated.