Trump's SI Rebrand Results in Flurry of .SI Domain Registrations

A surge in Slovenian .si domain registrations has followed President Donald Trump’s “Super Intelligence (SI)” rebrand tied to AI, even as reporting says the move has no technical basis. Independent journalist Adam Cochran alleges insiders profited “millions” from domains before Trump’s Truth Social posts, pointing to more than 10,000 AI-related terms registered in recent months and some listed for sale for millions. Register.Si and the White House deny wrongdoing, and Snopes is cited in that dispute. The AI.si domain is reportedly for sale for at least $700,000, with other .si names reportedly sold for over $1 million. The money goes to the registrar, not Slovenia’s treasury.