How does World Cup's viewership, tickets and attendance compare to the Super Bowl?

The 2026 FIFA World Cup is set to eclipse the Super Bowl in global reach, with organizers predicting more than five billion viewers across 39 days in North America starting June 11. The tournament is expected to average about 128.2 million viewers per day, a figure that underscores its worldwide appeal. By contrast, the 2022 World Cup final drew roughly 1.5 billion viewers. The 48-team expansion could push total attendance toward six million tickets sold, FIFA says. World Cup tickets in North America range from about $160 to $3,000, while the final at MetLife Stadium carries tickets above $8,000. The Super Bowl LX attracted 70,823 attendees at Levi’s Stadium.