New US flights to Italy are betting on food country, not the Colosseum

New US flights to Italy are betting on food country, not the Colosseum points to a shift in American summer routes away from Italy’s headline landmarks. The new services, described as first-ever routes and additional frequencies, are geared toward destinations in Sicily and Naples rather than Rome or Venice. The article highlights that U.S. travelers can still choose flights to major cities, but the emphasis of these additions is the food-focused appeal of the southern regions. It frames the strategy as targeting travelers seeking experiences beyond iconic monuments, using regional hubs in Italy’s south and the “heel of the boot.” While the piece does not provide specific airline or schedule details, it situates the change within this summer’s route expansion.