Catalyst', '16V', '800V'? Bring obscure boot badges back for the EV

A new badge spotted on the back of a Denza Bao 5 in Britain prompted a look back at how carmakers used to label obscure technology on tailgates and boots. The Denza Bao 5 is a tough-looking Chinese plug-in hybrid 4x4 aimed at real off-road use, and it carries two unusual initialisms: “DiSus-P” and “DMO”. The article says DiSus-P refers to an active hydraulic suspension system, while DMO points to the hybrid-specific “Dual Mode Offroad” platform. The writer compares this to past examples like the Renault Kadjar Bose Edition, and even older “Catalyst” and “16v” boot badges from Rover company cars, arguing the strange labels once assumed buyers would care about technical vernacular.