These Automakers Have Had The Biggest Glow-Ups - Jalopnik

Jalopnik looks back at automakers’ “glow-ups,” highlighting Cadillac and contrasting it with Lincoln’s recent direction in the U.S. market. The piece argues that Cadillac moved from being seen as conservative in the 1990s to introducing performance and SUV models such as the Escalade, CTS-V, ATS-V, CT4-V Blackwing, CT6-V, and later additions including the Escalade V, plus the XLR and ELR. It credits that push with helping broaden the brand’s appeal beyond retirees. The article also discusses debate among commenters: one says Cadillac’s shift toward a more “Euro” style changed what the brand should be, while another argues Cadillac’s focus on what U.S. buyers want—especially full-size SUVs—keeps it ahead.