The New York Times
Beverly Hills Home of Ron Popeil, TV Salesman and Infomercial Pioneer, Is Listed for $25 Million
xCruzo Brief
Ron Popeil—TV salesman and infomercial pioneer behind brands such as Ronco—will be remembered for both his inventions and the pitch style he brought to television. About five years after his death in 2021, his Beverly Hills family home is on the market for $25 million. The 2.3-acre estate, bought with his wife Robin for $7.5 million in 2002, spans about 14,500 square feet and sits in an Italian-style villa designed by architect Jack Warner. Built in 1995 for collector Peter Morton, it has 11 bathrooms and eight bedrooms. Listed by Drew Fenton of Carolwood Estates.
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