Meghan Markle's Major As Ever Announcement Has Everyone Saying the Same Thing

Meghan Markle’s lifestyle brand As Ever has teased a new product tied to the UK move that has been widely rumored. On August 25, Markle announced Spiced Apple Butter on Instagram, describing it as a “fall favourite” with orchard apples and fragrant spices. The company said the product will be available for purchase starting Wednesday, August 26, and that Markle plans to keep As Ever running from the UK after the Sussexes’ anticipated return later this month. In 2015, she had discussed a grandmother’s apple butter toast recipe on her old blog, The Tig. Online responses included criticism from some X users.