Children really need mood-boosting gummy supplements? - AOL

Children really need mood-boosting gummy supplements? A growing market suggests many parents think so, but the article weighs demand against questions about necessity. It cites UK spending research from Clearpay, saying parents spend an average of £234 per year on vitamins and supplements for children. The piece highlights brands including Chirpy, newly backed by Fearne Cotton as ambassador and shareholder, and Tonic Health led by reality TV star Ferne McCann. It also mentions Elle Macpherson’s upcoming Super Kids Elixir + Protein launching at the end of July in the WelleCo range. Child nutrition expert Lucinda Miller argues that busy schedules and ultra-processed diets can leave nutrient gaps. Chirpy co-founder Emma Grace says modern life affects biology and mood, selling Mood One (£29.99 for 60) and Zen One (£27.99 for 60).