Meta Is Letting Fake AI-Generated Doctors Sell Quack Cures on Its Platforms

Meta is allowing AI-generated “doctors” and health influencers to run ads on Facebook and Instagram that promote unproven and potentially dangerous remedies, according to a New York Times investigation. The report reviewed hundreds of ads using a loose formula: AI avatars presented as credible medical professionals or traditional “eastern” gurus, often with American flags or suburban backdrops. Some videos even show fake credentials, and others portray enthusiastic “patients” who appear to have benefited. One ad for “Sculptique” claimed the herbal supplement treats kidney disease better than medication. The investigation also highlighted a moringa supplement recall tied to Rosabella after contaminated pills sickened people with salmonella. TikTok and other platforms have moved to ban some of these practices, but enforcement remains harder on social media.