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Capital Gazette

Are Realtors at risk of being replaced by AI agents?

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Are Realtors at risk of being replaced by AI agents?
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A Denver homeowner who used Ridley, an AI real estate platform, to sell her property says the technology improved her experience even as she remains skeptical about AI in other contexts. Anna McCaffery, 73, chose the Boulder-based service instead of a traditional Realtor and described it as a “great addition” without “abusing it.” Ridley offers many functions associated with agents—comparative price analysis, home preparation advice, listing on the MLS, marketing help, tracking deadlines and documents, and access to human experts—charging a flat fee rather than the standard 6% commission. Fees range from $1,500 to $6,000 depending on service level, and Ridley claims sellers save more than $40,000 on average. Realtors and industry experts quoted in the article argue AI will reshape roles, with the near-term focus on adoption rather than full replacement.

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