What Really Happens at Sony's Kando Trip

Sony’s Kando is often treated like a mystery: a few hundred creators travel for days, share work across feeds, then go quiet—without a public schedule or sales booths. In this account, Kando is clarified as something different from a trade show or a conventional conference, even though classes are included. The piece says invites aren’t tied to follower counts so much as community impact, and notes that Kando is now invite-only with Sony covering participants. A key point is that attendees aren’t required to post or create anything specific; they’re invited to experience the event. This year, Kando took place in Stowe, Vermont, marking its first East Coast run.