Dyson CameraJet toothbrush: expensive gimmick or the future of toothbrushing? - Which?

Which? took a close look at Dyson’s new electric toothbrush, the CameraJet, which launched on 1 September and immediately drew attention due to mixed early reviews and a “component issue” affecting certain batches. In use for a month, the outlet says the key feature is an AI-powered camera in the brush head that detects gaps between teeth and then fires a precise jet of mouth rinse to “liquid-floss” as you brush. The device is positioned as the most expensive electric toothbrush Which? has tested. It costs include mouth rinse replacement at £8.49, and the review describes a messy but effective three-minute cleaning cycle.