Apple Still a Buy at Its All-Time High?

Apple’s climb to new highs continues to frame the debate around whether its all-time stock peak is still investable. The company’s market capitalization is nearing $5 trillion, and shares reached a split-adjusted record of $335 as of the article’s writing. The piece cites strong iPhone momentum, plus a rumored folding iPhone expected to debut in September, as near-term catalysts. It also highlights Apple’s different AI strategy: rather than building foundation models from scratch, it emphasizes partnerships and on-device AI use cases. That approach is linked to maintaining free cash flow, even as other firms face pressure from AI spending. Apple has more than 2 billion active devices and recurring revenue, supporting a “moat” argument, with a forward P/E around 35. Revenue reached $111 billion in Q1 2026, and shares are up nearly 23% year-to-date.